Tag - backlinks

Link Text Changes

Recently we have had a lot of requests to make it possible to amend anchor textsfor existing backlinks.

We have added this ability, so when you view text links to your target page, you can simply click on existing link text and this will initiate inplace editor, so you can update text for the selected backlink.

At the monment this is done for ‘text links’ only and we will add this feature for ‘context links’ shortly.

All You Need to Know About One Way Links

When it comes to putting your website in the top couple of them on a certain topic, you need to know your way round SEO. Search engine optimization is crucial to getting traffic to your website and it includes several tactics that you can find explained elsewhere. In this particular article, we will focus on only one SEO tactic and those are one way links. In principle, it couldn’t be any simpler.

One-way links are those links that link to your site from sites and these sites don’t receive a link from your website. They are regarded as quite important when it comes to ranking sites on search engines and they are based on the principle that the content on your website must be real original, interesting and relevant if there are people and websites that will provide a link to it without asking for anything in return. They will also directly forward traffic to your site from the sites where you have links.

There are a couple of ways to get these famed one way links and you will get the general idea in further text. The easiest and the most hustle-free and honest way to get one way links is by creating a useful, interesting and exciting website that will attract other webmasters who will then link to it.

You can also submit your website to major directories like Yahoo for example, in the appropriate category of course. You can also find sites with material relevant to yours and ask them to publish some of your content and link to your site. You may also target specific directories that are directly relevant to your topic. You can also consider buying text link ads, but that costs money and can be tricky. Have fun with it!

How to Choose a Link Building Service

Anyone serious about SEO and getting their site to the top knows that a link building service is necessary- at least for newer sites and sites that need an extra boost. It simply takes too much time and resources to build up enough back links by yourself or to wait for your low-ranking site to get back links naturally. A good link building service will provide you with the quality links you need to get your site up in the SERPS and increase traffic and results. However, a new link building service appears every single day online. You should be skeptical of these and take caution before choosing a service to use.

The best way to determine if a link building service is legit or fake is to check its rankings. After all, these companies are supposed to be professionals and be able to get results. If the service’s own site cannot rank well for their keywords and niche, then they probably won’t be able to help you! Also, link building services which can be physically contacted are usually more reliable than those which exist only online and offer no support.

You want to make sure that you know exactly what you are getting for your money. A good link building service will give you original links, not duplicate links that search engines can spot. They will also offer different types of links such as though placed in text which are much more valuable to SEO. Expect a quality service to have done its research and be able to provide data on which strategies could work for your website. Of course, price is going to factor into your decision for choosing a link service. Just remember that you get what you pay for and a few quality links are worth more than hundreds of useless ones.

Is it Worth It to Buy One Way Links?

Link building is one of the most time consuming and tedious parts of search engine optimizing.  It is also, however, one of the most important aspects when it comes to getting your site in the SERPs.  Not so long ago, the solution for webmasters to build up a large amount of strong quality links was to swap reciprocal links.  While none of us really know the exact mechanisms of the Google algorithm, we do know that reciprocal links aren’t worth one way links.  Some webmasters try to get around this with three way links but, really, don’t they realize that the search engines can spot these?  If you want to get back links to your site, there are several ways to do it.  Surprisingly, to buy one way links can actually be the cheapest option.

As business people, we know to think on the long-term scale.  While it may be painful to fork over money to buy one way links, NOT buying one way links may actually cost more in the long run.  To understand this, let us look at the other ways of getting one way links to your site.  The first is to make such a great site with lots of information that everyone will automatically want to link their sites to it.  There is a bit of a Catch 22 here though: if no one can find your site because it isn’t in the SERPs, how will they know it is so worth linking to?  While natural one way links are by far the most preferred (and cheapest) method, there is too much SEO competition out there to go about it naturally.

Many enterprising young webmasters set up dozens or even hundreds of bogus sites just for the sake of putting up back links to their main site.  Now we know that the search engines are looking for quality links, not just quantity.  If you want these links to count, the sites they are on have better be great.  You could spend your time making lots of great websites that all link to your main page and sure, you might get up on the SERPs.  However, you are spending a lot of time and resources that should be spent making your main site fabulous (thus drawing in natural one way links).  When you look at the alternatives, to buy one way links is a great option especially for sites that need an extra boost to get them off the ground.

Tips For When You Buy Links

Once newbies to SEO figure out how important backlinks are to your site, a lot of them run out and buy links from every end of the web. After the 1000th backlink and no change in the Google SERPs, they will probably start to rethink your strategy. Let’s face it: there is no way to cheat the Google algorithm. If we could, then the sites with the most money and best tricksters would always come out on top and all of our searches would be completely useless. When you buy links, you shouldn’t be thinking of it as a way to cheat but rather as a way to start networking. Since all businesses, including online sites, are about getting powerful friends, buying links is a bit like making campaign contributions to the right politician. If you are going to buy links, you better make sure that you are networking with the right sites with the power to get you results. Here are tips for when you buy links:

1. Relevancy! Buy links only from sites which are relevant to you own.

2. Do not buy links from sites which already have many paid links.

3. Be careful of buying links which will be labeled as “sponsored” or “paid.”

4. Pay attention to where the backlinks you buy will be placed. If you can buy links which will be placed in the middle of content, this is a big plus. Try to avoid buying backlinks which will be in footers or sidebars. Especially avoid links that will be placed on a separate page. These may be interpreted as link farms by Google!

5. Mind your anchor text. You want to make sure that your anchor text looks natural. You should also be varying your anchor text on every single page from which you buy backlinks.

6. Look at the page ranking of the site for its own keywords. If the site cannot do well for its targeted keywords, then it will probably not help your site.

7. Don’t just buy links for your homepage. You should be getting links which are pointed towards all the pages which are in your website.

8. Don’t focus on page rank while deciding where to buy your backlinks. Page rank is usually not up to date. New pages may have a low page rank but can still provide you with great backlinks, assuming that they are pertinent to your targeted industry.